Diane S. Hopkins on Innovative Problem Solving

In today’s video Dan Nielsen, Founder and CEO of America’s Healthcare Leaders, asks Diane Hopkins to talk about innovative problem solving.

Hopkins shares that marketing now has a more comprehensive role.  In past times marketing teams would be told of new programs after the fact, after decisions had been made.  Now, there’s a natural progressions or extension that has moved marketing to be innovative, helping all stakeholders to understand and connect with customer experience.

To hear more detail from Hopkins, watch this brief 2 and 1/2 minute video by clicking above.


Tags

America's Healthcare Leaders, customer experience, Diane S. Hopkins, innovation, problem solving, Video


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